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The three-day event is being held as the K-12 education sector in the region is fast shifting gear towards AI-driven learning experiences, hybrid classrooms and immersive technologies
Dubai, Nov 11, 2025: The annual Global Educational Supplies and Solutions (GESS) exhibition kicks off in Dubai, with a renewed focus on artificial intelligence, wellbeing and start-ups in education.
The three-day expo caters to the vibrant education ecosystem in the UAE and the broader GCC region as they navigate new challenges resulting from the rapid pace of innovation and latest advancements in technology.
The K-12 education sector in the region is shifting gear towards AI-driven learning experiences, hybrid classrooms and immersive technologies such as AR and VR that bring lessons to life.
Institutions are increasingly investing in smart campus ecosystems that blend innovation, collaboration and sustainability to prepare students for the future.
About 300 exhibitors from more than 35 countries are participating in this year’s event where suppliers are showcasing innovative products and solutions that enhance personalised learning; streamline classroom management; enable real-time feedback, adaptive tutoring and automation of teacher tasks; and support educators in delivering data-driven insights.
“At GESS Dubai 2025, we are introducing ATLAB’s AI-powered Smart Performance Trackers, a breakthrough innovation designed to transform health and physical education across the UAE,” says Nilesh K, CEO of ATLAB.
The company is also showcasing innovations in STEM, design thinking, augmented reality/virtual reality (AR/VR) and sustainability.
BenQ, which is also exhibiting at this year’s GESS, is showcasing a series of products that support both teachers and students. “We are presenting the latest Interactive display range, including the Essential, Master and Pro BenQ Board Series, all designed to enhance engagement, connectivity and productivity in classrooms. We are also introducing MagicSchool AI, now available directly on BenQ Boards, giving teachers instant access to AI-powered lesson planning, differentiation tools and classroom engagement features,” says Manish Bakshi, Managing Director at BenQ Middle East.
In addition, BenQ is also unveiling the Active Floor Max 3, an immersive Interactive Floor Learning solution that transforms traditional classrooms into movement-based learning environments.
Like previous editions of GESS Dubai, this year too the Leaders in Education Conference is tailored specifically for principals and school leaders. “It provides a platform to address challenges, share ideas and explore innovative solutions. Attendees can also participate in hands-on workshops and interactive sessions that demonstrate practical applications of technology, offering strategies to engage students and innovate curricula,” says Sarah palmer, Brand Director, GESS Education.
The Product Showcase will feature global brands presenting the latest tools, technologies and solutions that schools can adopt to stay ahead in the rapidly evolving education landscape.
This year’s event is also co-located with Education Investment MENA, offering attendees valuable insights into education funding, investment opportunities and emerging market trends.
The 18th edition of GESS is being held from November 11 to 13, 2025 at the Dubai World Trade Centre (Sheikh Saeed Halls 1–3).
