In a rapidly evolving creative industry, tools that bridge the gap between learning and professional practice are essential. Wacom is equipping students and educators with industry-standard technology to foster innovation and prepare the next generation of talent.
Dubai, October 3, 2025: The creative industry is evolving faster than ever, driven by new media production pipelines and immersive technologies like augmented and virtual reality. Today’s students, digital natives by nature, adapt quickly and expect intuitive, powerful tools that let them focus on creativity rather than wrestle with complicated tech.
To keep pace with these changes, schools and universities must equip students with tools mirroring those used in professional studios, agencies, and production companies worldwide.
Equally important is empowering educators to nurture talent and inspire innovation. Wacom, a pioneer in creative technology for over 40 years, champions this transformation by collaborating with leading creative institutions across the globe to build digital labs and modern learning environments.
In one such initiative, Wacom recently partnered with SAE Dubai, the first institution in the Middle East to join the Wacom Experience School in Education program.
This initiative seamlessly integrates industry-standard hardware and software into classrooms, enabling educators to guide students’ creative journeys while providing learners hands-on experience with professional-grade tools.
This approach boosts students’ confidence and practical skills, preparing them for careers in design, animation, VFX, and other creative fields.
Beyond institutional partnerships, Wacom also supports students directly through a Student Purchase Program, offering special pricing on select products to ensure creativity continues beyond the classroom. This reflects a broader educational philosophy that creativity is the indispensable skill for the future.
Meanwhile, it is not just about acquiring devices. This process enables institutions to gain a reputation as forward-thinking, better equipped to attract and train talent ready to meet the demands of a fast-changing creative landscape. Students too emerge with the confidence and competence to thrive as the industry grows more immersive and globally collaborative.
Creative education must evolve in tune with emerging trends. The classroom of tomorrow must be ready to unlock the full potential of creativity.
Contact Wacom or Click Here to learn more about our Education Program
